SEO begins by paying attention to the internal options you have to build your website for search engine visibility. Search Engine Optimisation (SEO) of a website takes focused time and some skill but you do not have to be a professional to get the basics right. In our experience, and we have made the mistake too, we can be temped to take a deep breath when we have finished putting the words and images together to create our website, without paying needful attention to SEO. Many of us are using content management systems to develop and edit our websites. Thankfully most of these do assist us greatly to get SEO started at least. However, we still need to complete the detailed work:
If you pay attention to getting these SEO factors done well, you be well on the way to making your website work for you as the marketing and promotional tool it should be. By the way, why don't we swap links on our websites. Value Websites has PR4 with Google, so it may well be worth your while. Place the code below on your website and let us know. We will respond by linking back to you. Happy to do this as a freebie - win: win for both of us! THE HTML CODE <p><strong><a target="_blank" href="http://www.valuewebsites.co.nz/">Value Websites</a></strong>design, develop and edit professional websites.</p> HOW IT MIGHT LOOK ON YOUR WEBSITE
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Our June promotion is about adding value to your website or website assets like email list, email newsletter, copywriting, form assets, SEO, Adwords, imagery, audio visual resources, etc.
When we talk about adding value, we are essentially on about increasing:
Recently we have been thinking a lot about website valuations and the factors that contribute to an increasingly valuable website asset. As the web matures and as web owners consider selling their website/s and businesses with a website, our focus is moving more to ensuring that we work with web owners to establish and achieve both short and longer term goals. It is not just about getting a website up and running and optimised for immediate traffic, service delivery and sales. It is also about building in sustainability through testing, tweaking, editing, rewriting, improving SEO and generally taking a broad approach to improving the web/site asset value. Two resources we offer clients are: Value Websites are sometimes approached to value a website. Websites are often a valuable part of the assets of a business. Sometimes a website may be offered for sale as part of a business sale, or independently of the wider business. How to value a website? The theoreticians suggest various approaches. One uses the typical business valuation method of isolating and assessing the net annual revenue generated by the website and multiplying this by a factor - usually between 0.8 and 1.6 or more, in the case of websites. The multiplier chosen will reflect the quality of the website against factors like age, usability, search engine optimisation, copy writing and other design factors. Another methodology considers the value over time of the key words and phrases that generate 90% of website hits. It may be that there are only 3-5 of these that produce most hits. These key words and phrases are then assessed for value using Google Adwords keyword tool. The valuation continues from there and makes adjustments if traffic is being generated via Adwords rather than organic SE listings. Other expenses need to be assessed before a multiplier as in the first method above is used to determine final valuation. Value Websites' Approach As website designers with SEO skills, Value Websites will generally use a third methodology when valuing a website.... Value Website's latest job has been to source 200 Card USB's for a promotion.
We did more than that. We organised printing on both sides -see image - and we arranged for 3 files to be pre-loaded. We sourced and imported the 512MB card USB's from China, where they were printed and pre-loaded. Our contact (Leah) in China bent over backwards to exceed our expectations. In addition to email, we used Skype chat to deal with the finer details. Price to our customer for this order was under NZ$7 per card. This included card purchase, finance, gst, shipping and import duties. From confirmation and payment for the order to delivery to our customer took 12 days. Why don't you join our satisfied customer by asking Value Websites to supply your promotional card (or other) USB? Weebly announced today that they have launched their new eCommerce facility for Weebly website users. Two years in the making, this very competitive eCommerce platform offers all the features that modern web eCommerce facilities require. Check their promotional video here... For more information visit Weebly via the button below.
Earlier in the year Margaret gave me a trip up the Whanganui R. for my birthday.
1. You Approach Value WebsitesThe process beginning will usually look like this:
NZ DIA Website Rebuilt by Value Websites
On Our Designer Platform A digest of what's been happening at Value Websites this winter. IN THIS ISSUE
We came across this very helpful quotation recently. It says in a nutshell what we try to achieve when we design and build a website. 'Keep It Simple' has been our guiding motto. I guess these words add a bit of flesh onto the bones of our motto. We sometimes have difficulty making these points when discussing a proposed website with clients. Sometimes their preoccupation is with what they like or want rather than what their prospective clients need when they come to the website. For instance, a strong colour scheme that detracts from the service being offered is not helpful; nor is an unwillingness to introduce and use the news blogging facility when it is proven that making regular blog posts attracts visitors to websites. Regularly updated websites both keep the search engines happy and at the same time they invite visitors to come back because - they might miss something, perhaps even a bargain. That being the case Value Websites is concerned to upgrade their website, as we have just done. We've even put the image above on our home page. Hopefully our new clients will see it and we will find it a little easier to convince them to think reader, client, customer more than me, us, ourselves! That said, we hope you enjoy our new offerings and slants on the products and services we provide. Terry It has been a pleasure recently to work with some wonderfully motivated people expressing their skills and passions through their websites. Take a look at our latest work and note the variety, sign the petition and see what we are achieving using Weebly resources and a little bit of design and development nous.
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AuthorTerry Alve - Value Websites Limited Recent PostsPopular Posts
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